Liam Brand, a name that resonates with familial significance, derives its inspiration from the cherished bond between a father and his child. Founded by William Matthew Wickert, the company's moniker pays homage to his beloved son, Liam. Rooted in love and pride, the decision to name the company after his son reflects a deep-seated commitment to family values and a desire to create a legacy that embodies strength, integrity, and passion. Every product and initiative under the Liam Brand umbrella carries the essence of this profound connection, symbolizing not just quality and innovation but also the enduring ties that bind a family together.